Are you, like our ambassador Nathan Rutjes, an athlete who always starts training with a lot of positivity? Then Shoefresh challenges you to take on the ‘Ready for a fresh start challenge’ on Strava!
At Shoefresh, we want to motivate everyone to enjoy exercising. Come rain or shine, it doesn't matter, because with the Shoefresh Opod, you can keep your shoes dry and fresh at all times!
Now is the time to earn a €30 discount and be in with a chance of winning great prizes. Simply sign up for the ‘Ready for a fresh start challenge’ on Strava and register your activity.
Ready for a fresh start challenge
The challenge is simple: register 120 minutes of activity on Strava between 13/09/25 and 21/09/25. If you complete this challenge on time, you will be rewarded with an exclusive €30 discount on the black Shoefresh Opod.
But that's not all!
After completing the challenge, you will also have a chance to win sports prizes. Shoefresh will raffle off the following prizes among all successful participants:
1x Garmin sports watch (Worth €330)
3x Open ear headphones (Worth €50)
5x Drink belt (Worth €25)
10x Shoefresh sports bag (Worth €20)

How to participate:
- Don't have a Strava account yet? Create an account via the Strava app or via www.strava.com
- Sign up here for the ‘Ready for a fresh start challenge’
- Start recording your workouts with Strava. Your activity will be automatically tracked for the challenge
- Completed 120 minutes of activity? Then you've completed the challenge and will receive a badge and message with a unique link from Strava
- Open the link, follow the steps in the pop-up, and leave your email address.
- You can use the discount immediately and will receive an email confirming that you are registered for the giveaway
Terms & conditions
- Participation in the ‘Ready for a fresh start challenge’ on Strava is only possible from the Netherlands, Belgium, and Luxembourg (BeNeLux).
- Everyone who completes the challenge will receive a £30 discount on the black Shoefresh Opod
- This discount is valid from 13/09/2025 to 30/09/2025
- Everyone who completes the challenge can register for the giveaway to win prizes
- To be eligible for the prizes, participants must provide their email address via the unique link sent by Strava after completing the challenge
- Winners will be notified by email before 28/09/2025
- Winners must respond within 7 working days to claim their prize
- Prizes cannot be exchanged for cash or discounts
- All types of sports are eligible for participation in the challenge
- Shoefresh collects participants' email addresses for this giveaway and for marketing purposes
- The privacy statement applies and can be found on the Shoefresh website: https://www.shoefresh.eu/pages/privacy-policy
